Mastercard, the brand best known for its credit cards, has removed its name from its intersecting circles logo for the first time since its 1968 creation....
A brand is so much more than a logo. It’s an extension of your business and when done in the right way, it reflects your company’s...
1. Flaunt it, don’t sell it Millennials don’t want or need to be sold to. The youth of today has more options than the marketers of...
Wyndham Hotels & Resorts, the world’s largest hotel franchisor and leading provider of hotel management services, with more than 9,000 hotels and 20 iconic hotel brands,...
Your voice is powerful. The way your brand speaks can bring people together and unite them behind a common ambition or purpose. It can change cultures...
People are visual by nature, we are influenced by colours and layout, and are captivated by moving imagery. Yet, people are also drawn towards simplicity and...
Global partnerships and activation agency Wasserman will work with the ATP to transform The O2 in London into the biggest indoor tennis tournament in the world...
A logo serves many purposes in the modern world of business. An effective logo acts as a recognisable symbol for your brand, and helps your customers...
Hi, Have the world’s favourite brands expanded into sneaker design? Not yet, but we have imagined what they would look like if they did: https://thesolesupplier.co.uk/news/everyday-brands/ We’ve...
Google has today rolled out its ‘Smart campaigns’, designed for small-to-medium businesses (SMB) looking to get started with online advertising, across the Asia Pacific. According to...
At only 18 years old, Amazon’s logo arguably has yet to reach iconic status. But its brand marque – the orange lower-case typeface underscored by a...
At only 18 years old, Amazon’s logo arguably has yet to reach iconic status. But its brand marque – the orange lower-case typeface underscored by a...
A smart city revolution is underway. From Paris to Mexico City, Shenzhen to metropolises in Saudi Arabia and Estonia, cities in 2018 are rethinking their urban...
College football is in full swing, and TV ads are seizing on the fandom and fervor that comes with it. AT&T/DirecTV and ESPN Creativeworks have partnered...
Channel 4 has rolled out an ambitious, company-wide rebrand set to make each of its channels distinct yet cohesive. The look has been designed to accommodate...
BBC 2 has rebranded to embrace a diverse selection of vibrant colours and moods. This dynamic new look represents the first time the branding has been...
High-quality care, free at the point of use to anyone who needs it. To say Britain’s National Health Service is one of the best – and...
