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CleverTouch Marketing releases first of its kind Marketing Automation Survey Report addressing the state of adoption across UK, USA and EMEA

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Survey reveals top five challenges to Marketing Automation success55% of Marketers say a lack of closed-loop reporting is the biggest barrier to success42% of Marketers believe their promotion was a result of successful Marketing Automation deploymentAlresford, UK, 10th January 2019 – CleverTouch Marketing, Europe’s leading Marketing Automation consultancy and service provider, recently surveyed 200 Heads of Marketing, Marketing Directors and CMOs in the UK, US and EMEA, to determine Marketing Automation adoption and usage in…

Source: RealWire

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Stan and Ollie film gets print and OOH campaign with digital twist

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Stan and Ollie film gets print and OOH campaign with digital twist

The Evening Standard and eOne has partnered to promote the debut BAFTA nominated film, Stan & Ollie.

The campaign will see Evening Standard vendors dressed in iconic Laurel and Hardly bowler hats across 100 London locations. This will be supported by 500 branded bills and trolley posters advertising the news of the recent BAFTA nomination.

The post Stan and Ollie film gets print and OOH campaign with digital twist appeared first on Netimperative – latest digital marketing news.

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Google adds activity cards to users’ browsing history

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Google adds activity cards to users’ browsing history

Google is making it easier for users to continue their old searches by adding activity cards.

Activity cards are designed around the idea that searching — especially on mobile — is often a disjointed experience due to time constraints or other interruptions.

At times, a user might leave open a browser tab in the background intending to return, but just start a new search in the future.

The post Google adds activity cards to users’ browsing history appeared first on Netimperative – latest digital marketing news.

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Top 10 CES gadgets: Automatic make-up, expanding letterboxes and walking cars

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Top 10 CES gadgets: Automatic make-up, expanding letterboxes and walking cars

The Consumer Electronics Show in Las Vegas has ended for another year, with 5G, bendy phones and modular TVs dominating conversations. We look at 10 of the biggest innovations from the event, from the practical to the weird….

The US-China trade war took has an effect on this year’s CES with 20% fewer Chinese vendors are at the expo than last year.

The post Top 10 CES gadgets: Automatic make-up, expanding letterboxes and walking cars appeared first on Netimperative – latest digital marketing news.

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